Medterra

Medterra was founded in 2018 by Jay Hartenbach and Tyler Grayson in Irvine, California, with a mission to make high-quality CBD accessible to everyone. In an industry plagued by inconsistent quality and inflated prices, Medterra set out to offer pharmaceutical-grade CBD products at prices that everyday consumers could afford.

The company sources its hemp from licensed Kentucky farms and uses CO2 extraction to produce a broad-spectrum extract that retains beneficial cannabinoids and terpenes while removing all detectable THC. This makes Medterra products suitable for consumers who need to avoid THC entirely — including athletes subject to drug testing, employees in safety-sensitive industries, and individuals in states with strict THC regulations.

Medterra's commitment to quality is backed by multiple third-party certifications: US Hemp Authority certification (the industry's most rigorous standard), NSF certification (used by pharmaceutical companies), and cGMP compliance. Every product batch is tested by an independent ISO 17025-accredited laboratory, and all COAs are publicly available on their website.

The brand has invested significantly in clinical research, funding studies on CBD for sleep, anxiety, and pain management. Their partnership with the University of Colorado's sports medicine department produced one of the first peer-reviewed studies on CBD for athletic recovery.

Medterra's product line is one of the most comprehensive in the CBD industry, spanning tinctures, gummies, capsules, topicals, and pet products. Their Good Morning and Good Night gummy lines — formulated with complementary ingredients like L-theanine and melatonin — have become bestsellers in the functional wellness category.